Colorado Public Radio
A full-color direct mail stewardship effort with an appeal sent to a specific segment of Colorado Public Radio donors. Click on the image below to view the entire direct mail package and accompanying appeal letter.
Words: Justin R Shoman
Design: Next Generation Fundraising
Donor Impact Report: Mail Campaign
Colorado Public Radio
An email campaign accompanied this direct mail effort. Emails were sent a week apart from the journalists behind the story. A pop-up box was deployed on each with an ask after the email recipient clicked through. Click on the image below to view the entire direct mail package and accompanying appeal letter.
Words: Justin R Shoman
Design: Justin R Shoman
Donor Impact Report: Digital Campaign
